Creating an Appropriate Custom Business Card

Many people are tempted to get custom business cards made in a wide range of shapes and materials to help them differentiate themselves from the competition. While on the surface this is a good idea, there are several caveats to keep in mind if you want to pull off what can be quite a complicated proposition.

The problem with most personalized business cards is the fact that they are non-standard, so the people you give them to don't know what to do with them. Consider this, wallets and Rolodexes are designed to accommodate rectangular business cards. If you give someone a business card shaped like a diamond or even a triangle, they may not know how to store it and end up discarding your contact information instead of keeping it. If you are looking for the best custom business cards visit

Choosing custom materials for a business card represents another interesting situation. There is no denying the beauty and sophistication of business cards that are made of wood or metal. They are beautiful to look at and will certainly attract people's attention.

However, as with custom shapes, custom materials can present a problem. They are often thicker than their paper counterparts. This can pose a problem when it comes to storage. Much of this can be mitigated by choosing custom materials that are almost as thin as paper.

With custom shapes and materials, the cost issue also arises. These kinds of business cards cost a lot to make, so it's not something you can carry in your pocket to hand out at a cocktail party. Reserve these cards for your prominent business contacts or as display pieces on your desk. There is simply no way to justify the enormous cost of making these cards for use in your daily activities.